film industry - Is there any evidence of "Big Twist" movies having poor post-cinema sales?

I have watched many movies such as Sixth Sense, where there is a major twist that if known prior to watching the movie can potentially spoil the enjoyment of viewing. I tend not to watch this type of movies again, or certainly no more than once, and wondered if this is a common reaction.

Is there any evidence that would suggest that comparatively, this type of films, whilst they may do well at cinema, have relatively poor post-cinema sales (I am thinking of the ratio between box-office and DVD/BluRay sales). So, for any budding directors, is this the type of movie to shy away from?